Grice's Maxims
Maxim of Quality
Be Truthful
· Do not say what you believe to be false.
· Do not say that for which you lack adequate evidence.
Maxim of Quantity
Quantity of Information
· Make your contribution as informative as is required for the current purposes of the exchange.
· Do not make your contribution more informative than is required.
Maxim of Relevance
Relevance
· Be relevant.
Maxim of Manner
Be Clear
· Avoid obscurity of expression. ("Eschew obfuscation")
· Avoid ambiguity. ("Espouse elucidation")
· Be brief. ("Avoid unnecessary prolixity")
· Be orderly.
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